How to Use URL Shortening and Tracking to Grow Your Business

If you own a business you might find yourself glued to certain metrics. How many people landed on your business page or website last month? How many of them were a direct link? How many of them came through a URL that was added to your message? How many people clicked on the URL that […]
5 Tips for Buying Business Text Messaging for Your Sales Team

We all know researching new products can be a pain. So here’s our first tip for anyone purchasing business text messaging for sales reps or call centers: not all messaging products are created equal. Certainly not when it comes to handling sales conversations. Many of them promise the same capabilities but they don’t deliver the […]
What is SMS in Business?

People ask us so often what is SMS in business? Everyone is familiar with texting with friends and family but what does it look like when a business starts texting customers? This question usually comes in two parts: What is SMS from a technical standpoint and how do I use it in my business? What […]
Text Messaging Compliance: We’ve Got You Covered!
Every business knows they need text messaging. Thing is, text messaging compliance is complicated and different than other channels. It can lead to big fines and undelivered messages if not followed correctly. The Risk of Violating Text Messaging Compliance Several big companies have had to learn this the hard way. Papa John’s: A $250 million […]
3 Misconceptions About SMS Messages

Your customers expect real-time responsiveness via SMS messages. That’s why business text is now the preferred channel by 74% of consumers. 80% of companies are already using business text messaging to connect with their audience. What are you waiting for? Chances are you’re like many businesses, believing urban legends about messaging. Here’s the thing. These […]
A Guide to Text Messaging Regulatory Compliance and TCPA

The definition of regulatory compliance for text messaging varies by country around the globe businesses must meet a diversity of regulatory requirements for the geographies they do business within, or risk heavy fines and blocked communications. Understanding regulatory requirements for text messaging isn’t a one country fits all approach. Every country has a unique set […]
An Introduction to Compliance for Text Messaging in Business

Compliance for text messaging in business is crucial, in more ways than many businesses realize. Ensuring that your business is continually adhering to often changing compliance laws can be daunting. And unlike emails and phone calls, text messaging compliance adds another layer of requirements, specifically the set of requirements set forth by carriers. Luckily, with […]
8 Ways To Better Serve Patients With SMS Messages For Wellness

Wellness is all about creating a trusting and caring experience for patients. With SMS messages for wellness, you can better serve your patients by communicating with them via the channel they prefer in a conversational way. Auto-responses immediately attend to patient requests, automated campaigns share wellness tips, product and services information and other wellness-related insights. […]
12 Text Message Templates for Business Messaging

Text message templates for business accelerate your time-to-messaging, improve your results from messaging, increase conversions and improve your customer success. Our global customers rely on text message templates to profile new prospects, quickly launch marketing campaigns, enable rapid responses for sales and service reps, and to enhance their overall messaging effectiveness. Text message templates for […]