Capitalize on the Immediacy of SMS Messages for Business
There are many different channels that can be used for marketing execution and distribution, from email to social media platforms to SMS messages for business. Each of them has different levels of responsiveness. Emails can sit in the inbox until a convenient time arises to respond. Social media is often something scanned, liked, and perhaps […]
How to Convert 40% More Sales with SMS Messages
We all know that converting a sale is hard in today’s noisy market. SMS-Magic’s conversational SMS messages help you rise above that noise to ensure that your sales team is the first to respond and that you continue to respond in a relevant and high-value fashion. Those are just two reasons you can close 40% […]
Get and Stay Relevant with SMS Messages
We all know that when we’re not relevant with a prospect, they find a vendor who is. SMS messages get you relevant and keep you interesting to your prospects and customers. You can use the natural style of a conversation to ask what your prospect wants to know. When they respond, you’ll know what they […]
Myth: SMS Messages Don’t Work for Business Communications
Even though SMS Messages for business has been in play for years, it’s surrounded by myths and misconceptions. Some of the objections we hear include: Smartphones are personal devices. No one wants brands to text them. This simply isn’t true. Companies using messaging find that a solid majority of their prospects and customers want to […]
The A to Z of Conversational Text Messaging and SMS Messages
Conversational text messaging brings a lot of value. Whether you’re focused on marketing, sales, or service initiatives, messaging has proven to deliver higher engagement and conversions than other communication channels. Even better, consumers across all generations prefer it to other forms of communication. We hope that providing you with the A to Z on conversational text messaging will inspire you to explore the opportunity to put messages in the palm of your customer’s hands. And we mean that quite literally.
3 Questions to Answer Before Starting Your Campaign for SMS Messages
SMS messages and texting is growing in preference as a communication channel between businesses, business professionals and consumers. However, conversational messaging for marketing is not the same as whipping out your smartphone to fire off a text to friends or family. An advanced messaging platform is a business tool that requires a strategy for your […]
How SMS Messages Increase Sales Responsiveness
Customer experience is a rising priority at most companies—whether B2C or B2B. Customers have growing expectations that once they reach out, companies will respond quickly. Business professionals expect even faster response than do consumers. One way to deliver on this expectation is to allow inbound prospects and customers to opt-in to receive SMS messages in […]
SMS Messages Move Businesses Beyond Transactions
SMS messages in business is often thought of as purely transactional. It’s commonly used for password verification, appointment reminders, package delivery updates, service appointment arrival times, coupons and promotional offers—all of them transactional communications. But messaging can have much more impact as a conversation. Most transactional messages are push messages sent out based on triggers […]
Use SMS Messages and Meet FINRA Regulatory Requirements
Text messaging and SMS Messages is the most widely used feature or application on a smartphone. Financial services clients use text messaging; perhaps even prefer it, as their means of communication. This introduces concerns for financial services organizations that are required by law to maintain a record of every interaction with a client – both […]