Ultimate Power: Text Messaging in Healthcare 101 – Boosting Adherence & Engagement
In the age of technological revolution, text messaging is playing a pivotal role in improving patient adherence and engagement. From medication reminders to appointment prompts, see how SMS is transforming healthcare communication.
Give Lead Nurturing Programs a Boost with SMS Messages
Can a relationship last if it’s only one way? Relationships deepen when both sides get to know each other better. It takes an ongoing conversation to create the levels of engagement needed to convert prospects into customers. Especially, in the case of your lead nurturing programs. If a lead is not opening an email, it’s […]
Strengthen Lead Nurturing with Text Messaging
Can a relationship last if it’s one way? Relationships deepen when both sides get to know each other better. It takes connected conversations to create the level of engagement needed to convert prospects into customers and keep them coming back for more. One channel limits your possibilities where an a multi-channel approach to lead nurturing […]
The No-Risk Way to Become a Textpert at Nurturing Campaigns
Consumers want to do business with companies they trust and relate to. Text messaging via nurturing campaigns helps you create relevant moments (interactions) that build trusted relationships and drive revenue. This article is part of our Become a Textpert series designed to help you kickstart your messaging expertise. Defining Nurturing A nurturing campaign is a […]
Teach Your Customers with a Text Messaging Course
People are always interested in learning. The constraint that keeps them from doing so is often a lack of time. When’s the last time you had time to study a 20-page lesson or view a few hours of video instruction to learn something new? Imagine being able to learn a concept or a skill via […]
3 Simple Ways to Get Opt-ins to Your Text Messaging Programs Including Short Code
With the onset of GDPR, the way marketers are allowed to capture and use prospect data changes dramatically. This means we must compel our prospects to opt-in to let us communicate with them via our text messaging programs and using short code. Text messaging already gets a 6x response rate over emails. Which means that […]
Use SMS Messages to Share Wellness Tips with Your Clients
You want to help your healthcare clients feel great. Wellness tips sent via SMS messages give you the perfect, simple way to share ideas with them. Even better, they’ll read them! SMS messages offer a natural way to converse with your clients. When you regularly reach out with relevant tips and information, you create a […]
Myth: SMS Messages Don’t Work for Business Communications
Even though SMS Messages for business has been in play for years, it’s surrounded by myths and misconceptions. Some of the objections we hear include: Smartphones are personal devices. No one wants brands to text them. This simply isn’t true. Companies using messaging find that a solid majority of their prospects and customers want to […]
Advanced Messaging Platforms and Marketing Automation Platforms: More Alike than You Think
Prospects and customers are more elusive than ever. As the volume of communications goes up, they’re adopting more tools to block out brands competing for their attention. DVRs make it easy to skip TV ads, Caller IDs enable us to skip calls from unknown numbers, Ad Blockers help us avoid online ads, email inboxes have […]