How to Fix a Flawed Messaging Integration with Salesforce
Patrick McClure, HeyTutor’s director of operations, didn’t originally choose SMS-Magic when his company needed a messaging platform. He should have. That first company said they could provide customization within Salesforce,” he said in a recent Zoom chat, “but they really screwed it up. The chosen company’s inability to work in the Salesforce architecture caused HeyTutor […]
5 Tips for Leveraging WhatsApp in Business
With over 1.5 billion active users monthly, WhatsApp has proved to be a convenient messaging platform for users. What started as a medium of day-to-day communication has now become an important and useful channel for business communication. Today, WhatsApp is looked to as a channel for building faster connections with customers. Why You Should Use […]
3 Ways Text Messaging Helps You Retain Customers
Business is quickly changing, and ensuring your customers are loyal and happy is increasingly important. Text messaging helps you retain customers through a clear and quick communication channel. With recent events, customer support teams have seen an influx of support tickets, cancellations, returns, service disruptions, and heightened levels of uncertainty. A recent report showed increases […]
How Using SMS Messages in Salesforce Drives Revenue
We all know that fast response times and personalized conversations are winning factors in closing deals. Using SMS messages in Salesforce helps you optimize your communication to win over customers and ultimately drive revenue. Research shows that 80% of sales require 5 follow-ups and 44% of reps give up after the first follow-up. On top […]
5 Benefits of CRM Driven Messaging
Integrating messaging with your CRM allows you to generate conversations across many channels, including text messaging, Facebook and WhatsApp. It’s the easiest way to connect with your audience via their preferred channel. The use of digital channels is growing increasingly. Sales leaders on average rate digital channels approximately twice as important now as they were […]
How to Write Better Messages for Text Message Marketing
We all know that text message marketing is a great way to connect with your audience, especially in the current business climate. But, with more companies jumping on board with text messaging, you want to make sure your messages are clear, to the point, and unintrusive. You don’t want customers or leads opting out just […]
3 Ways SMS Boosts Customer Loyalty and Satisfaction Virtually
The landscape of how businesses interact with customers is quickly shifting. In order to compete, companies are pivoting their business models and searching for ways to drive revenue. At the center of all of these changes one thing continues to ring true, customer loyalty and satisfaction are more important than ever before. “While good customer […]
The Role of SMS in the COVID-19 Pandemic
This time of global pandemic and social distancing has proven the importance of digital readiness for businesses. In order to continue generating revenue, companies must have the infrastructure to support this massive shift to a completely digitized world. SMS is proving to be one of the most important and effective ways to communicate with customers […]
3 Ways Omnichannel Messaging Engages Your Audience in Moments of Crisis
Adding multiple digital channels to your communication efforts can feel like a lot of work, but it’s the best way to engage your audience, especially in moments of crisis. Omnichannel messaging allows you to reach out and keep your audience up to date seamlessly, using whatever channel each individual prefers. That means you continue to […]