How Opt-In Compliance Is Making the World a Better Place
When a customer opts out of your messaging campaigns, can you be sure you won’t send messages to them ever again? Can you prove it? Seemingly simple requests, like a request to opt out of communications, can sometimes have expensive consequences. Fines for illegal text messages can range from $500 per text to $1,500. If […]
How Using SMS Messages in Salesforce Drives Revenue
We all know that fast response times and personalized conversations are winning factors in closing deals. Using SMS messages in Salesforce helps you optimize your communication to win over customers and ultimately drive revenue. Research shows that 80% of sales require 5 follow-ups and 44% of reps give up after the first follow-up. On top […]