Shorten Your Sales Cycles with SMS Messages
How do sales reps keep prospect interest high and momentum moving toward purchase? The answer is always within easy reach — SMS messages With more than 64% of customers preferring business communication over texting, it’s time that sales teams use SMS messages to follow up with their prospects. When the sales team sends personalized and […]
How SMS Messages Enhance Nurturing Programs for Marketing
Can a relationship last if it’s one way? Relationships deepen when both people get to know each other better and it takes an ongoing conversation to create the levels of engagement needed to convert prospects into customers. Especially, in the case of your nurturing program. If a lead is not opening an email, it’s time […]
Create Customer Loyalty with SMS Messages
Increasing customer loyalty with SMS messages by 5% can increase your business’ profitability by 25% or more. [1] Return customers tend to buy more from you over time, around 10X the value of their initial purchase. They also become lower cost to serve over time. Even better? Loyal customers refer your business to other customers. […]
11 Ways to Use SMS Messages for Marketing Results
Conversational text messaging is the fastest growing marketing channel on the planet. Why? It’s a natural form of communication. Which is why 99% of us send SMS messages every single day. There are so many ways to use text messaging for marketing to attract and engage your buyers. The only limits are in your imagination! […]
How to Use SMS Messages to Engage Customers
SMS messages are a personal way to engage your customers. Since over 85% of customers would prefer texting versus email or phone calls, you’ll be communicating with them in the way they prefer. Even better, texting is such a natural way to converse; you’ll get 6x the responses you’d get with email. With SMS text […]
7 Do’s and Don’ts for SMS Messages
Understanding and following a few simple best practices will help ensure your success with SMS messages. Following are a few of the initial best practices we share with new customers. These simple dos and don’ts will give you a head start on your own conversational text messaging programs. Getting Started with SMS Messages 1. Follow […]
How Retailers Use SMS Messages to Engage and Retain Customers
With so many brands vying for buyers’ mindshare, it has become extremely tough for retailers to attract and engage customers, that is, until SMS messages came around. Multiple options for a single product makes customers switch brands easily and retailers are therefore constantly coming up with new deals and offers to woo buyers. The challenge, […]
The Future of Conversational Messaging and SMS Messages
SMS Messages: The Future of 2-Way Business Communication Messaging and Salesforce Einstein shared centerstage at Dreamforce ’16. Marc Benioff spoke about how many of us prefer to communicate with mobile messaging, yet many companies “are not equipped to have conversations on this highly personal channel.” Conversational communication creates a “two-way dialogue” on the “channel that […]